Second screen viewing TV-show

"Второй экран" при просмотре ТВ-шоу

According to the research of Millward Brown Digital, 78% of American Internet-users watch TV in addition to it. Oftenly they check mail (70%), visit social network (64%), exchange with photos/texts/calls (32%). Most of the users switch on the “second screen” in time of advertizing. // USA// 04/10/2014, Source: eMarketer

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