In March 22-25 at Expocenter Krasnaya Presnya in Moscow the 45th International exhibition «Footwear. World of leather 2016. Spring was held». It would be more correct to name the exhibition as «Fashionable Italian shows and bags», because 94% of manufacturers represented here came from Italy.
However, it is explained by great support of the event from Italian Ministero dello Sviluppo Economico, Italian exhibition operator Bologna Fiere and Assotiation of Italian Footware manufacturers Assocalzaturifici. In addition to it, 10% of Italian companies recieved sponsor help from Special Agency EX-IT.
The overwhelming quantity of Italian companies told us about difficult economic situation in Italy. In Russia the situation is worse, but, nevertheless, 80% of last-year exhibition visitors came here again. The Russian Shoes market is extremely important for Italians. Some of them, like Roberto Rossi, work exclusively for Russia and feel good in spite of any concerns.
The first question posed by buyers to suppliers here is «What is your exchange rate?». If earlier they bought «without looking at», now they are cared of good choise for retail, which enable them to survive in 2016 and 2017. And, at the same time, looking around the exhibition, in most of stands active negotiations were noted with thick catalogues and demonstrations of shows by foots of Italian directors.
You can see below extract from assortment offered on the exhibition.
Massimo Cerutti proposes mass-segment shows at 6’000 RUR.
Roberto Rossi shows cost 10’000-25’000 RUR.
Aldo Brue. Look
Valentino Orlandi bags cost 25’000-40’000 RUR.
Lorenzo Pennacchioni (Giudi).
Rabuffo Paolo offers Aquanegra bags at 15’000-23’000 RUR.